Images of skinny mother on cover of US Weekly and being objectified as beer bottles in a Budweiser advertisement has negative effects on women

Budweiser's advertisement has negative effects on women by objectifying their slim bodies as beer bottles.

 

This Budweiser advertisement produces negative effects on women in that it using women’s bodies to illustrate their product. This concept of using women’s slim figures to advertise a product is often to referred to as objectification. This advertisement illustrates women as objects as opposed to real people. The use of objectification in this add can cause women to feel they are not important enough to be illustrated as an actual person. In addition, since beer is often associated as a “manly” drink, this adversitment can also be conveying the message that men are more dominant than women. 

US Weekly's magazine cover picture of young, skinny mom's story on "How to Get Thin Fast"causes women to feel they can only be viewed as attractive if they are skinny.

The cover of this US magazine produces negative effects in that it is suggesting that in order to be viewed as attractive, you must be skinny. This is illustrated with the cover picture of the mother who got thin quickly. The magazine further explains how “you can get skinnier quickly too!” The magazine also has a picture of a slim girl on the side that says “Brit’s new hot bod”. This magazine is conveying the message that in order to be portrayed as “hot”, you must be thin. This has negative effects towards women in that these photos are photo shopped, so they are basing off how they believe they should look on a figure that is not even real.